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Sony Announces Sony Alpha DSLR-A230 For First Time Digital SLR Buyers

May 19, 2009

Sample Photo

Sony Alpha DSLR-A900 Indoor Portrait with 100% Cropped

Sony released a 24 Megapixel full frame digital single lens reflex beating Canon 1Ds Mark III in megapixel counts and declaring a price war with Nikon D700 and the upcoming Canon EOS 7D. Retailing at USD $3000, the Alpha DSLR-A900 is currently the highest megapixel count full frame digital SLR for grab.


Now, facts aside and judge yourself how this full frame digital SLR performs while photographing an indoor portrait. 100% cropped of the sample photos are included too. Due to the a900’s large resolution, several 100% crops are included for easier viewing. Image is captured using Vario-Sonnar T* 24-70mm F2.8 ZA SSM.


Sony SAL70400G Super Telephoto Lens with Tripod Collar

Photokina 2008: Sony Announces 70-400mm f/4-5.6 G SSM

The SAL70400G lens is a 5.7x super telephoto zoom lens and the latest addition to Sony’s G-series line of premium lenses. Designed to deliver extremely sharp descriptive performance across its wide focal length range, it is ideally suited for sports, action and wildlife photography.

Sony SAL70400G Super Telephoto Lens with Tripod Collar

Sony SAL70400G Super Telephoto Lens with Tripod Collar

Constructed of 18 elements in 12 groups, it includes two extra-low dispersion glass lenses for high contrast, sharp details, and exceptional center-to-edge resolution with minimal chromatic aberration. A circular aperture with nine diaphragm blades is utilized to achieve natural, aesthetically-pleasing de-focusing effects.

With a minimum focus distance of 1.5m and maximum magnification of 0.27x, the lens delivers best-in-class performance.

Like the SAL1635ZA lens, focus drive is provided by its SSM system, which offers the speed and rotational precision often required for telephoto shooting. Additionally, the lens has an internal focusing system for faster auto focusing.


Sony Alpha DSLR-A900 and 70-400mm f/4-5.6 G SSM

A focus-mode/range switch and three focus-hold buttons have been added to the lens barrel for enhanced operability.

For both models, when attached to the flagship α900 camera body, the AF hold buttons can be customized to activate the intelligent preview function.


Price and Availability

The 70-400mm f/4-5.6 G lens will ship in January 2009 for about $1,500. They will be available at, at Sony Style retail stores (, at military base exchanges, and at authorized dealers nationwide.

Sensor Comparison
Sony SAL70400G Super Telephoto Lens without Tripod Collar


Further Information:
Download a copy of the SAL70400G Specification Sheet